Advanced Dental Concepts
Dana Nichols, DMD:
Practice Profile Page

Advanced Dental Concepts
Dana M. Nichols, DMD
Laguna Beach, CA

★★★★★

35 REVIEWS
12 BEFORE & AFTER PHOTOS

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DENTAL TREATMENTS OFFERED

Dental cleaning

White fillings

Crowns

Inlays & onlays

Bridges

TMJ treatment

Clear aligners

Porcelain veneers

Teeth whitening

Dentures & partials

Root canal treatment

Tooth extraction

Sedation dentistry

Dental implants

CLEAR ALIGNER SERVICES

OFFICE HOURS

Monday: 8:00 am to 5:00 pm

Tuesday: 10:00 am to 7:00 pm

Wednesday: 8:00 am to 5:00 pm

Thursday: 8:00 am to 5:00 pm

Friday: 8:00 am to 12:00 pm

Saturday: 9:00 am to 1:00 pm (by appointment only)

Sunday: Closed

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BEFORE & AFTER PHOTO GALLERY

PATIENT REVIEWS

Dana Nichols is sincerely the best dentist I have been to! He explains everything very thoroughly, gives options for care and actually shows you with a camera what is going on inside your mouth to better understand what needs to be done. His office is meticulous, open and comfortable, and I have never been to a medical practice with a more pleasant reception staff with great communication.

Most importantly, Dr. Nichols is so very compassionate. He genuinely cares about having your treatment plan work with your schedule: I went in for an appointment to fix one tooth and had mentioned going on vacation soon- instead of doing the work at the moment he told me he did not want my tooth to be sore or sensitive during the vacation so we rescheduled for after. How awesome is that? I am sure postponing it when I had scheduled his time was inconvenient but he cared more about the quality of my trip.

It is not often you find a medical practitioner with that level of consideration and I am very grateful for it, AND he makes my teeth look great 🙂

Dr. Dana Nichols is a knowledgeable, experienced dentist with a gentle touch. Personable, efficient, precise in every detail of the work on your teeth, he is an artist in a town of artists. Since much of his expertise is cosmetic dentistry, this attention to detail is expected and appreciated. With the equipment at his command, he and his dental assistant are able to provide general and specialized dental service in a comfortable, relaxing, aesthetically pleasing environment. The office is beautiful and so is the restroom. Everything is uber clean. The receptionist will contact me to remind me of my appointment. She keeps a record of all my appointments and costs if I need them for my tax return. I feel pretty much pampered when I go there to get my teeth fixed or cleaned. A big plus in Laguna Beach is the convenient location of the office with parking provided.

I was well overdue for a dental appointment.  Thankfully my boyfriend tried out Advanced Dental Concepts and had nothing but great things to say about the office, the staff, and most importantly Dr. Nichols.  The whole experience was relaxing and surprisingly painless.  The office is beautiful and everyone is extremely professional and nice.  I’d recommend Dr. Nichols to anyone.

Dr Nichols is the best dentist I have ever had. He is extremely knowledgeable in his field and has compassion for all of his patients. I always feel comfortable in his chair. No procedure I have had by Dr Nichols has ever been painful. The office staff , dental assistant, and dental hygienist are amazing as well! I have no more anxiety visiting the dentist thanks to Dr Nichols!

Today was my second visit with Dr Nichols for a cavity in my molar….I barely felt the Novocaine shot as this Dentist is very gentle and the procedure was mostly painless.  So much for dreading going to the Dentist!  Six Stars for an outstanding Dentist and staff.

Dr. Nicholas is wonderful! Explains everything, makes sure you’re comfortable. I’m from Utah and have found it very difficult to find a dentist who doesn’t want to up-sell you an entire mouth of implants for no reason. It’s so nice to finally have a dentist who actually enjoys what he does and cares about his patients. His front office staff is very nice. Left with a very detailed dental plan and smile on my face!

What a find!  Our family has been living in Laguna for over 17 years and in that time, due to retirements and moves, we have had experience with four dentists.  Dr. Nichols is by far the best we have experienced.  He is kind, thoughtful, thorough, and listens as well as explains what is going on.  He prefers to be less invasive (taking a wait-and-see approach with pre-cavities for my son), and carefully explains why.  (He uses a little camera so he can show you on a computer screen what he’s seeing in your mouth.)  He does the cleanings himself, and my husband says his teeth have NEVER been this clean.  Our family of five have all experienced his professionalism and ability to make everyone feel relaxed, comfortable, and able to trust something as potentially scary as dentistry(…).

If there were six stars or more I would rate Dr Nichols even higher I recently needed to change dentists due to relocation and chose Dr. Nichols based on reputation. I was not disappointed. Many people don’t enjoy going to the dentist, and I am no exception. But…I can say that this entire practice made the experience hands down the best of I have ever experienced. The Dr and the entire staff couldn’t be nicer and are true professionals. Dr. Nichols himself was courteous, knowledgeable and easy to communicate with regarding all phases of the visit. He took the time to do a through review and clearly explain the good and the bad. The best dentist I have had during my professional adult life. That has not always been the case with others. My wife changed dentists as well, and agrees wholeheartedly. We even flew our son down to see the Dr. He had the exact same opinion…which is rare for adult children and parents : ) Two big thumbs up and 6 plus stars!

Dr. Nichols is an amazing dentist– smart, kind, skillful, thorough beyond belief, and very easy going.  I haven’t ever been so relaxed in a dentist’s chair and I’ve sat in a lot of them over the years, mostly in a generally freaked out state. If you’re looking for a doctor who is knowledgeable, talented, practical, and compassionate, Dr. Nichols is the dentist for you.

Dr. Nichols is the most professional, gentle and kind dentist I have ever met. He’s great at making you feel comfortable even when your mouth is being probed and prodded with all sorts of uncomfortable instruments.. Which is so relieving considering I absolutely hate getting dental work done. Thank you!!

I have had dental issue my entire life until I started seeing Dr. Nichols. I had several issues with crowns and the gums surrounding my crowns. Dr. Nichols replaced my crowns and my issues were gone! It is extremely comforting to know that my dental visits can be painless and stress free!

Dr. Nichols is a true professional. His work is fantastic and he genuinely cares about the comfort of his patients. I had a number of cavities filled over the course of a three hour marathon appointment and aside from being in a chair for that long with my mouth open, was completely at ease. He is the best, no question.

Unbelievably skilled dentist. I have moved to several new cities over the past decade and been forced to find many new dentists. Dr. Nichols has magic hands, a conservative approach and shares what he is doing, both why and how. Best dentist around, hands down.

Dr. Nichols is an outstanding dentist…not just good or great. He’s outstanding!! I’ve had a lot of dental work in my life, and I wasn’t sure I’d be able to replace my New York dentist. I’ve already seen several other dentists in the Orange County area, and he’s the best dentist I’ve EVER had. He’s knowledgeable, gentle, and executes with precision (no shortcuts here). Highly recommend!

Dr. Nicholas is wonderful! Explains everything, makes sure you’re comfortable. I’m from Utah and have found it very difficult to find a dentist who doesn’t want to up-sell you an entire mouth of implants for no reason. It’s so nice to finally have a dentist who actually enjoys what he does and cares about his patients. His front office staff is very nice. Left with a very detailed dental plan and smile on my face!

This guy is Amazing. Great Dentist he makes going to dental office a pleasant experience.

I recently took my son and then myself to Dr. Nichols and am thoroughly impressed. He has great rapport with kids and parents alike and a wonderful chair side manner. I’m actually looking forward to returning to see him soon- and that is a lot to say for a dentist

We were originally recommended to Dr Dana Nichols by our son’s orthodontist.  Our son needed cosmetic work done on his teeth after an accident, and his orthodontist said that Dr. Nichols did excellent work – some of the best he had ever seen (and the orthodontist had seen a lot).  Dr. Nichols gave us a free consultation, was extremely helpful and informative, and did not pressure us to use his services.  Our son had to have two porcelain veneers because of two front chipped teeth, and Dr. Nichols did an amazingly thorough job to get the veneers to match the rest of his teeth perfectly (the dental work is truly invisible today).  While we were waiting for the final porcelain veneers to be made in the lab, my son accidentally loosened one of his temporary veneers, and Dr. Nichols came into the office ON THE WEEKEND to fix it for him.  Now THAT’S service!(…)

Dr. Nichols is the best dentist I have ever had. He is very thorough, explains everything, teaches you about oral health and overall general health. The entire staff is friendly, professional, and does everything possible to make you feel welcome and comfortable.

The office is in a beautiful location with easy parking.

I appreciate and value the high level of care I have received from Dr. Nichols and his team. I HIGHLY recommend.

Dr. Nichols is hands down the best dentist I have ever been to, for so many reasons!  He treated my husband, four of my children, and me.  ALL of us had great experiences, including my 7 year old autistic son – I absolutely did not see that going well and somehow Dr. Nichols got him to happily sit through the whole thing! One of my boys has always had trouble with his teeth, and after a semester at college where he seemingly didn’t brush his teeth for four months, had 19 cavities. This boy has been to every dentist under the sun because we have moved a lot, and after the amazingly chipper lady at the front managed to squeeze him in for four appointments before he had to go back to school, my son said that for the first time in his life he felt like his teeth were actually ‘fixed'(…).

Dr. Nichols is an awesome Dentist! He is kind, caring, very gentle and painless!
Dr. Nichols is very knowledgeable and explained things in layman terms. I could not asked for a better Dental experience, Thank You Doc.

I can finally say I look forward to going to see the dentist now that I go to Dr.Nichols that is. I had a fear and severe anxiety before but not anymore! Dr.Nichols is so calm, he educated me on what was going on. The location is easy to find and there’s parking! The office is like an art gallery, clean, welcoming, comfortable message chair during appointment. I’ve had fillings, repair work and a crown. I never feel sore like the past and I’m so much more confident about my smile. Thank you Dr.Nichols and staff! I’m a forever client!

Dr. Nichols is fabulous! I lived in Laguna Beach for a number of years and moved out of state. I make my appointment with Dr. Nichols when ever I visit. He did a beautiful job that was non evasive – my local dentist wanted to pull my teeth and give me crowns….not Dr. Nichols. He is an artist! Great staff!

t was my first time visiting his office and I am so happy! After just moving here and on the search for a great dentist I finally found the perfect fit. Him and his team are all so friendly and very helpful. The dental hygienist was awesome and answered many different questions that I had during my cleaning. She was super nice! If you’re looking for a very friendly staff that is extremely knowledgeable then I would definitely recommend making your next appointment here.

(…)When I showed him my situation he let me know that he could actually do implants and he could do the whole thing right at his office. Everyone else I had seen required me to go to three or four different dentists because not one of them specialized in the entire procedure. I had my consultation and decided to go forward. Again this is a huge deal for me; it’s something I had been avoiding 42 years! Dr. Nichols painstakingly helped me grow new bone, fixed my gum line and was very patient with what I see as an almost impossible situation to correct. Wish there was a 10 star rating!

Dr Dana Nichols at Advanced Dental Concepts is by far one of the most educated, courteous, informed, and talented dentist I’ve ever had the pleasure of using, I even consider him a friend. His staff are all above and beyond, when it comes to scheduling, professionalism, informative, friendly and nice. I have and the pleasure of having Dr Nichols do an outstanding job with some cosmetic and routine dentistry. I have absolutely nothing, but nice things to say about him and his entire staff. If you’re looking for a good dentist, look no further. Like

Best dentist and team I have found since my mom took me to the dentist as a little kid! It’s a pleasure going to Dr. Nichols…. for reals!! All his treatments are done with a gentle kindness. You will recognize much of the art on his walls too as Dr. Nichols supports local artists. Thank you for another great visit to your office!

I really am very impressed with Dr Nichols. A true professional in every way. After a horrible experience with a Laguna Beach dentist, it was important for me to find someone that made me believe that there was a dentist that had my best interest in mind. Dr Nichols is that guy!  He was able to fix 4 mistakes over the past 2 years and I couldn’t be happier with his work!

I was inspired to write a review due to my positive experience with Dr. Nichols and staff. After a couple of consultations and comparative pricing, I decided he was the man for the job. What a good decision! My new smile has changed my life. I get tons of compliments, some from total strangers and even from a couple of dentists. Super good pricing and top notch work.

We recently moved back to Laguna Beach, and were searching for a new dentist to take care of our family’s needs.  I read about Dr. Dana Nichols on Yelp so thought I would give him and his practice a try – and we are very happy we did!  Dr. Nichols and his staff are very professional, thorough, and friendly.  The quality of care we have received thus far has been excellent. Everyone that works in the practice seems genuinely happy to be part of Dr. Nichols’ team!  Additionally, the office looks new and modern. The reception area is very inviting with comfortable seating, and complimentary cold beverages.  There is also a dedicated covered (free) parking garage which is tremendously helpful as the office is located downtown where parking is very difficult to find on any given day.    Overall, I would rate this practice a 10/10!

Great family dentist!  Dr Nichols has been our family dentist for many years now and the only dentist my kids remember.  He has always gone out of his way to take great care of my family and make our visits stress free and comfortable.  He has never been to busy to answer our questions or give a little extra TLC when needed!  
Patients for life!

I couldn’t believe my luck when I found Dr. Dana Nichols! He and his friendly staff were able to help with my dental emergency immediately, twice already! Dr Nichols is by far the most considerate gentle dentist I’ve met, extremely careful with possible pain or side-effects. I didn’t think people with degree in dentistry could still have an attitude of helping people! I was pleasantly surprised to find an ethical experienced medical professional focused on his craft of helping people to look good, feel confident and stay healthy! Cheers!

When Dr. Nichols began practicing in Laguna Beach, I was thrilled to have finally found the perfect dentist for my needs. I have a lot of dental phobias and found Dr. Nichols to be patient, professional and he would explain everything thoroughly to me. He is amazing and has the best chair side manner. His staff is lovely, helpful and very calming, as well. I finally found the BEST dentist I could ask for and plan to have all my dental needs met by Dr. Nichols and his staff. (I appreciate him greatly, especially his patience with a highly anxious patient like myself) Thank you for all do do, Dr. Nichols ~ you are the best dentist I’ve ever been treated by ~ !!!

Just got back from the best dentist cleaning & exam ever! Dr. Nichols is amazing – incredibly gentle, and explains everything in great detail. The office staff is so kind and helpful as well. It was truly a fantastic experience. If you are due for a cleaning, or need a second opinion on suggested dental work, check out Dr Nichols.

I am so blessed to have found such a great and thorough Dentist! I had not been to the dentist for over a year because my previous dentist, who I had been going to for over 10 years, had retired. After extensive research finally I reached out and a friend of mine recommended Dr. Nichols so I made an appointment! He was so approachable and friendly. The entire staff along with Dr. Nichols made me feel so welcomed and calm. I had to get a major procedure done (root canal) that I was very apprehensive about! However, Dr. Nichols answered all of my questions and eased any hesitation I had about this procedure. He is so knowledgeable and wise and made me feel confident in the work he does! I have never met a dentist quite like him! I would recommend Dr. Nichols to anyone looking for a dentist that is an expert at what he does! Upon the completion of my root canal my tooth looked perfect and no one is able to tell that I had anything done, not even my husband. Dr. Nichols even took the time out of his busy schedule to call me and see how I was feeling. I can not speak highly enough about my experience! I finally found the perfect dentist! Thank you Dr. Nichols and the staff at Advanced Dental Concepts for being so friendly, great, real, and welcoming! I actually look forward to my next appointment, which says a lot because no one really enjoys going to the dentist(…).

A WORD FROM YOUR DOCTOR