Alex Rubinov Dentistry
Alexander Rubinov, DDS:
Practice Profile Page


Alex Rubinov Dentistry
Alexander Rubinov, DDS
New York, NY (Midtown West)













A list of major dental treatments which I offer my patients:

Dental cleaning

White fillings


Inlays & onlays


Clear aligners

Porcelain veneers

Teeth whitening

Dentures & partials

Root canal treatment

Tooth extraction

TMJ treatment

Dental implants


Offers Even28 at-home™? No

Offers Even28 at-dentist™? No

Offers Invisalign®? Yes


Monday: 8:30 am to 5:30 pm

Tuesday: 8:30 am to 5:30 pm

Wednesday: 8:30 am to 5:30 pm

Thursday: 8:30 am to 5:30 pm

Friday: 8:30 am to 5:30 pm

Saturday: Closed

Sunday: Closed





Check out what some of our happy patients are saying about us:

Oleg K. from Cliffside Park, NJ (Source: Yelp)


Great dentist experience and will continue to visit in the future! Went in for a cleaning. No wait time (appointment started exactly as scheduled time), friendly and knowledgeable staff, comfortable experience (you get wireless headphones w/ music while the cleaning is going on) and I was out in no time. Came back 2 days later to fill in some cavities with the same experience. Dr. Alex was very knowledgeable, explained entire procedure before starting and made sure I felt comfortable the entire time.

Kyle Considine (Source: Google)


Overly impressed with Dr. Alex and his team. I had a meeting come up last minute, and his team was extremely understanding and accommodating to fit my unexpectedly tight schedule. They’re operating like a well oiled machine and their personal touch isn’t going unnoticed. Highly recommend to anyone in New York.

Daniella T. from Glen Rock, NJ (Source: Yelp)


Dr. Rubinov is a great dentist who makes me feel comfortable at each appointment. I was always nervous about going to the dentist but since I made the switch to Dr. Rubinov about a year ago I am much more willing to go to the dentist. You even get to listen to music through wireless headphones while he works on your teeth which is pretty cool! His office is clean and his staff is extremely nice and caring. I have been wanting to correct my overbite and straighten my teeth for a while and Dr. Rubinov was able to come up with different options for me to do so. I chose to do Invisalign treatment and look forward to seeing awesome results! If you are looking for a dentist, I would highly recommend Dr. Rubinov.

Edward G. from Maplewood, NJ (Source: Yelp)


I have been a patient of this dental practice for the last 20 years and I would not hesitate to recommend the office. My experience has always been positive, both, doctor L. Rubinov and A. Rubinov are very professional, knowledgeable and dedicated to their profession. They really care about their patients and always put quality, comfort and well being of their patients first.

Anat Volfovich (Source: Google)


Dr. Alex is the most talented and knowledgeable dentist I know. His passion for cosmetic dentistry is contagious, and his charisma and love for what he does make me want to take good care of my teeth. He is also super patient, personable and gentle, which make going to the dentist a wonderful experience. I’ve visited a few top doctors in Manhattan over the years and I could not recommend him and his office enough!

Anthony B. from West Hollywood, CA (Source: Yelp)


This is the first time I’ve written a review on Yelp. Was traveling in NYC and had severe tooth pain that got worse and worse. I knew I couldn’t wait to get back to CA so I called around to find a dentist. Most treated me like I was just another caller and didn’t care I was in pain. Dr. Alex Rubinov was different. He took my call and told me what I needed to do over the phone to ease the pain and agreed to see me right away. So glad I found Real Smile Dental. Dr. Alex and his team were super attentive and kind. I needed oral surgery and he took care of the problem and put me at ease the whole time. He even called me later that evening to make sure I was recovering ok. He and his team are all amazing. Can’t say enough good things about them.

Maria P. from Kearny, NJ (Source: Yelp)


Dr. Alex Rubinov is the best dentist. I visited his office for the first time and I was extremely impressed. Its clean and modern. He’s young and knowledgeable. I was recommended by my daughter who did a full mouth of veneers and she looks absolutely amazing. Aside from being very professional, hes also very personable. I highly recommend him.

Michael DeRose (Source: Google)


Never have I experienced a level of care and professionalism from a dentist office. I went to Dr. Alex for a consultation because I had issues with my bite and wasn’t happy about my smile. He and his staff made me feel comfortable and spent an extended amount of time reviewing the veneer process and what I should expect. I knew that if even half the level of care that went into my consult was put into the actual work I would be happy with the result. Sure enough the final results have exceeded expectations. He was able to fix my bite and put veneers on that look like they are my own real, natural teeth. I’m a client for life and would recommend Dr. Alex to anyone and everyone who is looking for a smile makeover of any level.

Dan Sharp (Source: Google)


Since moving to the Manhattan area nearly 10 years ago, I’ve struggled to find a dental practice that I liked. I tried several and don’t believe I returned to any of them for a second go. A friend of a friend recommended Dr. Rubinov about a year ago. I’ve found my dentist. His staff is extremely friendly and helpful. The office is clean, modern and the location is perfect. Dr. Rubinov himself is an easy-going guy who makes sure to talk through all your options and makes sure that you feel comfortable with your end decision. The patient’s experience is definitely important to them – and it shows.

Alex M. from Franklin Lakes, NJ (Source: Yelp)


Dr. Rubinov helped me out with an emergency chipped tooth, which required a root canal and a crown. His entire office was very friendly and helpful and Dr. Rubinov was phenomenal. After several bad dentist experiences, I couldn’t recommend Dr. Rubinov enough. Thanks!

Maria R. from Fairview, NJ (Source: Yelp)


Dr. Alex and Dr. Dad, as I affectionately call them, are in the words of Tina Turner Simply the Best..Better Than All The Rest!! They are professional but above all else make you feel like family. Their work is amazing and I’m so beyond happy with the results. Tanya and Nicole and all the dental hygienists are so welcoming that you feel you are meeting old friends! I recommend Real Dental Smile to everyone!

Adrienne Udell (Source: Google)


Dr. Rubinov is the best! I had my first cleaning there and was so impressed by the staff. Everyone was so friendly from the moment I buzzed in. Dr. Rubinov is so personable and you can tell right away that he really values his patients. After getting my x-rays done he sat with me to discuss and talk about next steps on how to handle my cavity. Having a dentist you can really trust and feel comfortable with is SO important to me and Dr. Rubinov did just that! I never thought I would say this but I can’t wait for my next cleaning.

Igor T. from Oakland, CA (Source: Yelp)


An excellent dental office that always takes care of me. I’ve been coming to this office for many years and am pleased to find that the quality of care is always exemplary and the staff incredibly considerate. Whether it’s a last minute emergency or a more involved procedure, they help me out – while meeting my budget. Their convenient location and friendly staff makes it an ideal place to deal with any dental needs. I also really like the renovated interior design and top-notch equipment. Great plants too! I always feel relaxed walking in.

Jim A. from Newtown, CT (Source: Yelp)


My family and I have been long time patients of this office and have always had an excellent experience. When my daughter needed orthodontics we didn’t hesitate to bring her to Dr. Rubinov. Her teeth came out great!  Personally I haven’t had a problem since I started coming here either.

Alyssa Goodpaster (Source: Google)


I met Dr. Rubinov for a veneer/gum adjustment consult which exceeded all expectations. Prior to meeting with him, I was aware that my teeth are a tough case to “fix”, but due to the pictures I saw of his work, I believed that if anyone can fix them, it was him. Dr. Rubinov and his team went out of their way to make me comfortable and informed while in the office and financially. I highly recommend Dr. Rubinov and his team for any cosmetic dental procedure you are thinking about.

Eli Montag (Source: Google)


I’ve always thought of going to the dentist as a chore… This all changed when I got referred to Dr. Rubinov by a friend of mine. What an incredible experience! The office is so welcoming, pleasant, and clean. I’ve referred both my parents and other friends and family to him as well. Everyone that I send to him always thanks me for the recommendation. So happy I found him and would never consider going elsewhere!

No Name (Source: Google)


I’m very skeptical of five star reviews, but when something is true, it must be stated: Dr. Rubinov is one of the few dentists in the country who is truly worthy of five stars. He combines cutting edge technology and technique with old-fashioned care and compassion, resulting in the impossible: a dentist you actually look forward to seeing! As long as he’s in business, he’ll have my business.

Red Rachel (Source: Google)


I was introduced to Dr. Rubinov through a friend, & it was the best dental experience I’ve ever had, hands down! The entire staff is friendly, from the moment you enter the office. I had my teeth whitened, which I was a little nervous about, but it actually turned out to be relaxing… they put music into some headphones, & I laid there meditating most of the time. The most impressive part about Dr. Rubinov: he is very intuitive. You can’t speak during the whitening procedure, but whenever he checked on me, he really understood what I needed. Even gave me a blanket when I got chilly! I’m telling you, he’s an absolute pro. Can’t wait to go back!

Martina Montalbetti (Source: Google)


I was hesitant because my wedding is in 3 months and I need to replace a tooth that is about to fall out! Other dentists had given me terrible and extremely costly options: 2 years of braces, implants, gum grafts… My entire experience at Dr. Alex’s office was 10/10! Hospitality, transparency and Dr. Alex himself spent a lot of time with me. Took photos at every angle and x-rays on a large TV to show me exactly what could be done. Then he texted the orthodontist and received an immediate response with his opinion. Dr. Alex gave me a cost effective solution to get me through my wedding day and a treatment plan to keep my permanent tooth once I’m back from my honeymoon. I’ll be telling all of my friends to see Dr. Alex!

Lauren C. from New York, NY (Source: Yelp)


Dr. Alex is simply the best! He’s so passionate about dentistry and it shows in his work and through the amazing experience he provides his patients. I chipped my two front teeth and a lower one. Dr. Alex is such a perfectionist, I walked out of his office unable to identify/recall which lower tooth he fixed! Absolutely incredible- I wouldn’t trust anyone else with my smile.

Jo K. from Jersey City, NJ (Source: Yelp)


Before I chose Dr. Rubinov, I searched quite a few dentists in New York and northern New Jersey area. I am quite satisfied with the services from Dr. Rubinov and his son, Dr. Alex Rubinov. Two of them can cover form cosmetic dentistry to implants. The clinic’s bright interior with plenty of natural lighting helps you feel relaxed. They are well equipped digitally. Besides all the nurses and administration staffs are very friendly. I am so happy to choose Real Smile Dental :))

Rick M. from Ridgefield, NJ (Source: Yelp)


I have been looking for a dentist for a while to correct some issues with my teeth. Some which are minor and others that are a bit more involved. After looking into several dentists I settled on real smile in cliffside park New Jersey. They were more then accommodating from the word go. The staff was above and beyond friendly and extremely knowledgeable about every aspect of what the process would entale. From the second I walked the door everyone made me feel like I’ve known them for years. The practice is extremely modern with all the bells and whistles that you would expect from just knowing the people who work there. I really cannot say enough about Real Smile dental. Dr. Alex Rubinov was everything I expected a great dentist to be. The staff from the front of the house to the back were exceptional.

Jeri Merchant (Source: Google)


OMG!! Just met with Dr. Alex and I must say he is really down to earth and truthful. Good vibes and energy from the moment you arrive. Dr. Alex is very knowledgeable about his craft and takes pride in advising and helping his clients. I look forward to me and my family working with Dr. Alex and his staff.

Alan Slavin (Source: Google)


Dr. Alex and his fine staff make the entire visit a pleasure, even the waiting room has great books. However, I cannot say that there is any waiting and I was seen right away. Dr. Alex knew exactly what I needed for my health and my smile and if I wanted to relax there is a headphone and music system. They discuss caring for your new teeth to prevent any problems and I was fitted for a night guard to eliminate grinding. I am confident that this dentist is highly professional and knows of the most recent innovations in dentistry. The staff is calming, efficient and really care. Dr. Alex goes out of his way to help and I am lucky to be a patient.

Harold N. from Hackensack, NJ (Source: Yelp)


Real Smile Dental is by far the best dental practice that I’ve been to, so good that I finally made a yelp account just to let others know. I wish I had started going to them years ago. Their office is very clean and modern. Everyone is helpful and friendly and the doctors are informative and professional. They first took me in on a moment’s notice for emergency work and it was instantly clear how much they care for their patients. All of my questions were answered (I asked many questions), and Dr. Rubinov was more than happy to take the time to go further into detail. They did everything they could to make me comfortable and have worked with me instead of working on me. I cannot ask for more from a dentist and based on my experience I will be a happy patient for many years!

Grace Z. from Livingston, NJ (Source: Yelp)


I have always had a really great experience at Dr. Rubinov’s dental office. I’ve been a patient for a few years now and have had minor work done when I’ve come in for a cleaning. The office is always comfortable and attractive. Last month I realized I needed something more involved. Dr. Rubinov explained all the necessary steps to me and let me ask all the questions I needed. His wonderful office staff took me through the whole process, on my schedule and within my budget. (And I love that they’re open late during the week and on Saturdays too!) It took me a while to find a dental office that I could trust and now I have.

Sebastian G. from New Haven, CT (Source: Yelp)


I was a first time patient of Real Smile Dental and Dr. Alex Rubinov a few weeks ago for a cleaning. I am very skittish when it comes to dentists but from the moment I walked into the practice I was very much put at ease. First, the wait time was basically non-existent. Secondly, the thoroughness of the x-rays and the cleaning that followed was above and beyond my expectations. Furthermore, the practice is very much focused on the comfort of the patients, they are very much in touch with some patients’ apprehensions about dentists. As the dental assistant handed my sound canceling headphones and an iPad, “to make the experience better,” I was in love. The thorough examination by Dr. Rubinov before AND after the cleaning was very comforting in addition to the easy to understand feedback. I went back a second time two weeks later for a routine procedure and the experience was up to, if not above par, compared to the first time I was there. Real Smile Dental is by far THE best dental practice in Bergen County. A++

Chelsea B. from Bellmore, NY (Source: Yelp)


There aren’t enough positive words to describe my experience with Dr. Alex Rubinov. From the moment I saw his work on social media, I knew I had to pay him a visit. When I first met with him, he was extremely transparent with me and made sure I understood every detail about what was possible. Not only is he patient, caring and knowledgeable, he even went out of his way to personally call me to make sure I was ok after getting some dental work done. The staff also went above and beyond for me. Nicole answered every question I had and was super accommodating. If you are looking for a pleasant dental experience, Dr. Rubinov is your go-to!

Dan Aron (Source: Google)


Dr. Alex and his staff are fabulous. Even though at times you are coming to the office for not the most pleasant things, everyone makes sure you have a good experience. And the work is exactly what you’d ask for and expect from a top notch dentist. Lastly, one of the pieces that I am most appreciative of is there hands on approach with dental insurance and all of the paperwork and back forth. Strongly recommend.

George Speros (Source: Google)


I highly recommend Alex Rubinov to anyone who needs a dentist. He is a great guy and makes you feel completely comfortable, making the whole dentist experience pleasurable. He is caring and explains all details of the procedures in advance. Most importantly, his staff are kind and attentive always on top of any details regarding appointments and billing. This office always puts my dental fears at ease! He even texted me after to make sure i was ok..he is really the best!!

Lauren Czeizler (Source: Google)


Last week I had my first appointment with Dr. Rubinov. I’ve visited my childhood dentist twice a year for over 25 years and this 1-hour appointment with Dr. Rubinov redefined (for me) what it means to be a great dentist. After seeing his smile makeovers and friendly disposition on instagram, I made an appointment to repair two chipped teeth. From start to finish, it was a first class experience and I left knowing my smile was in great hands. After I finished filling out some paperwork in the lovely waiting room, Dr. Rubinov came out (right on time) to greet me and brought me to the exam room. He looked at my chipped teeth and patiently walked me through my treatment options and the pros and cons of each. He thoughtfully answered my questions and then let me decide which course of action I preferred. I had some time so he arranged to have my teeth cleaned after providing noise cancelling headphones and a remote for me to select an Apple Music station of my choice so I didn’t have to listen to the cleaning tools as the hygienist worked. I’ve never met a more caring and attentive doctor— it felt more like a spa experience than a dental exam. I cannot wait to go back!

Tiffany Hayden (Source: Google)


Dr. Rubinov is incredible. After going to a handful of doctors i decided veneers were the best option for me. Braces wouldn’t have given me the complete smile I’ve always dreamed about. I had 10 top Porcelain veneers done and I’m beyond happy with the results. My smile is perfectly straight now, wider and whiter. I get compliments daily from my clients and even random strangers stopping me on the street. Something that I’ve been so self-conscious about for many years was easily fixed in 2 weeks. Dr. Rubinov took the time to ask me questions other doctors didn’t bother to ask such as ..what bothers me about my face and lip shape.. how tall I am and my skin complexion. He took all of this inaccount while crafting me the perfect smile. It’s been over a year and I would say it’s the BEST thing I’ve ever done for myself. I’m sad to say I didn’t do it sooner. I’m finally confident in smiling and no longer have to hide my teeth.

Mark St. Cyr (Source: Google)


Dr. Alex Rubinov saved my smile. I came for the cavities, I came back for the excellent whitening experience, I’ll go back again for all my dental needs in NYC. Alex and his team are wonderful at making you feel listened to and cared for and the actual procedures were done so painlessly I almost fell asleep mid-process!

Joseph Maclellan (Source: Google)


This was my first visit with Dr. Rubinov. A friend of mine referred me and Dr. Alex and his staff exceeded expectations. They were absolutely great! It was nice to have a dentist who was friendly and thorough in explaining what he was doing. I’m also excited to work with Dr. Alex through the Invisalign process to straighten my teeth. His passion for cosmetic dentistry gave me the confidence to move forward with something I’ve wanted to do for years.

April April (Source: Google)


Such an amazing experience with Dr Rubinov. I never thought i’d actually look forward to my dental appointments!?! It’s such a clean,warm and friendly dentist. They have options of tv shows/music with wireless headphones while you’re getting your teeth done. We decided together to go for the INVISILIGN and I couldn’t be happier. I’m not even half way through and I’m already seeing results. He checks up on me regularly and gives swift responses to any of my queries. I’ve recommended all of my girlfriends to him.