More about dentist “badges”

IMPORTANT NOTE: Please read our dentist badges pages first to learn basic information about dentist badges. This page provides more advanced information on different dentist badges and how you can earn bronze, silver, and gold badges for your Even28 Profile. Please email us at if you have additional questions about dentist badges.

What is the purpose of badges?


Dentist "badges" are one of the many useful features found on Even28. We use badges to highlight each dentists' strengths. Patients can look through badges and quickly learn about the areas that you shine the most. Let's be honest, not all dentists are created equally and we all have areas where we excel and specialize in:

  • Dentist A is great at cosmetic dentistry and performing porcelain veneers and teeth whitening treatment
  • Dentist B  focuses on treating children and performing braces and clear aligners
  • Dentist C offers great prices and accepts many different insurance plans

Badges are placed near the top of your Even28 profile, under the basic bio section. This makes it very easy for patients to find your badges. Now, let's learn more about the different types of badges and how you can earn bronze, silver, and gold badges for your profile.

Dentist badges: Skills vs. Informative

Dentist badges can be broken down into 2 major categories, which are:

  1. Skills badges - Skills badges are used to highlight your specialization and focus area. There are many different skills badges, each one highlighting a certain area of dentistry.
  2. Informative badges - Informative badges tell patients more about your background and other useful information patients use to choose a dentist.

Skills badges

Skills badges highlight your clinical strengths. Here's a list of the most common skills badges:


  • Porcelain Veneers & Cosmetics
  • Teeth Whitening
  • Clear Aligners & Invisalign®
  • Braces & Orthodontics
  • Oral Surgery & Tooth Extractions
  • Dental Implants
  • Pediatrics & Children Dentistry
  • Root Canal Treatment
  • Dentures & Partials
  • Periodontal & Gum Therapy
  • Full Mouth Rehab & Prosthodontics
  • Crowns, Inlays and Onlays


  • TMJ Treatment
  • Sleep Apnea Therapy
  • Sleep Dentistry & Sedation
  • Pain Management
  • BOTOX and Fillers
  • Sports Dentistry
  • Holistic & Biological Dentistry
  • White Fillings

You can always apply for custom badges if you don't see one that matches your needs. We assign custom badges for specialists and dentists who excel in specific treatments. For instance, we can assign the following badges to implant dentists:

  • All-on-four/All-on-Six Dental Implants
  • Sinus Lift
  • Bone Graft
  • Implant-Supported Dentures

Please contact us at to discuss custom badges for your profile and see how you can earn them.

How many skills badges should I apply for?

We recommend that you list about 4 to 5 skills badges on your profile. Skills badges are there to simply highlight your strengths. There's no need to list all of your services here (that's what the "Dental Treatments Offered" section is for). Choose the skills that best define you and your practice. Here's an example of useful skills badges for different types of dentists:

Cosmetic dentists

  • Porcelain Veneers & Cosmetics
  • Teeth Whitening
  • Clear Aligners & Invisalign®
  • Full Mouth Rehab & Prosthodontics

Implant dentists

  • Oral Surgery & Tooth Extractions
  • Dental Implants
  • Sleep Dentistry & Sedation

General practitioners

  • Crowns, Inlays and Onlays
  • Root Canal Treatment
  • Teeth Whitening
  • Dentures & Partials
  • Other relevant specialization and skills

As you can see, it's best to pick a handful of badges that best define your practice. Listing too many badges will distract from the rest of your profile, therefore, only stick with badges that best suit you and your practice.

How do you I earn bronze, silver or gold skills badges?

We look at many different factors when assigning skills badges. The most important factor we look for is your photo galleries. If you have 50, 100, or more photos of a certain procedure, then you're very likely to earn a silver or gold badge. However, if you only have a handful of photos, or no photos at all, then you're likely to receive a bronze badge (or even no badge!) We also look at your online store, educational background, awards, reviews, etc. to better assist the right badge. This is especially true for treatments that don't rely on photos, like TMJ treatment or sleep apnea therapy. Badges are assigned by our team based on specific protocols. As dentists, you do not get to choose which badge (bronze, silver, or gold) is assigned to your profile. If you want to be reconsidered for a badge, or if you think you have more content to improve your badge's ranking, please contact us at and we will look into your request accordingly.

Informative badges

Informative badges disclose important information about you and your practice. These badges highlight factors that patients look for when choosing a new dentist. Here's a list of informative badges currently available:

  1. Established Badge - This badge tells patients how long you've been practicing at the same location. The longer you've been serving the same community, the more likely you are to receive a higher ranking established badge.
  2. Scholar Badge - Scholar badge tells patients how much post-dental school training and education you have. We look at your CE training, awards, fellowships, publications, etc. to assign you the appropriate scholar badge.
  3. Price Badge - We look at your Even28 Online Stores prices to assign this badge. The lower your prices, the better your chances of receiving a higher price badge.
  4. Insurance Badge - Insurance badge gives patients an idea of how many insurances you participate with. The more insurance plans you accept, the higher your insurance badge ranking.

Let's take a closer look at different informative badges to see how they work and how you can earn bronze, silver, and gold badges.

    Established badge


    The established badge lets patients know how long you've been in their community. The longer you've been serving the same community, the more likely you are to receive a higher established badge. New practice owners do not get the established badge. However, you can apply for your badge as soon as you hit the 5-year mark:

    • Gold-Badge Gold Badge: 15+ years in the same area
    • Silver-Badge Silver Badge: 10 to 14 years in the same neighborhood
    • Bronze-Badge Bronze Badge: 5 to 9 years in one area

    Scholar badge


      Scholar badge is based upon your post-graduate training, CE courses, fellowships, publications, awards, etc. Additionally, you must have been practicing dentistry for at least 7 years to be eligible for our scholar badge. Start building up your resume, take lots of CE courses, and apply for your scholar badge when you've met the correct criteria:

      • Gold-Badge Gold Badge: Instructors, fellows, lecturers, and other highly distinguished dentists and dental specialists with at least 12 years of dentistry experience
      • Silver-Badge Silver Badge: Associate fellows and those with plenty of CE courses with at least 10 years of dentistry experience
      • Bronze-Badge Bronze Badge: Some post-graduate training, plenty of CE courses, plus at least 7 years of real-life experience past dental school

      Price badge


      Price badge is determined based on your Even28 Online Store fees. The more competitive your Even28 Online Stores prices, the better your chances of receiving a higher price badge. Please consider carefully before applying to have this badge added to your profile. Private and fee-for-service dentists might do better without the price badge altogether:

      • Gold-Badge Gold Badge: Your the least expensive dentist on the block and your online store prices are at least 20% below what neighboring dentists charge on average
      • Silver-Badge Silver Badge: Your prices are about 10 to 15% lower than neighboring dentists
      • Bronze-Badge Bronze Badge: Your prices are 5 to 10% below your competitors

      Insurance badge


      Insurance badge gives potential patients an idea about your level of insurance participation (we do not list individual insurance plans on your profile). The more insurances you participate with, the better your odds of landing a higher insurance badge. Here's how it works: patients with government dental plans or HMO plans would want to search for a dentist with silver or gold insurance badge. PPO patients who are looking for in-network dentists would look for bronze, silver, or gold insurance badge. Fee-for-service practices can skip the insurance badge altogether:

      • Gold-Badge Gold Badge: You're in-network with government insurance plans (denti-cal, Medicaid, etc.), some HMOs and possibly a few union plans, as well as most PPOs
      • Silver-Badge Silver Badge: You're in-network with a few HMOs and/or union plans as well as most PPOs
      • Bronze-Badge Bronze Badge: You're only in-network with some PPOs and don't accept any HMOs or government plans

      Ready to apply for your dentist badges?

      We look at a few different factors when assigning informative badges. You can apply for your informative badges by filling out our online application (click here and go to the bottom of the page). If you want to be reconsidered for an informative badge, or if have new information to improve your ranking, please contact us at and we will consider your request accordingly.